Compare options
Untapped vs ClassPass
Revenue, control, and who owns the member after class ends.
| What matters | Untapped | ClassPass | Groupon |
|---|---|---|---|
| Revenue per booking | 100% stays with your studio | Revenue share / reduced payout | Deep discounts cut margin |
| Customer relationship | Direct - members belong to you | Marketplace owns the relationship | Deal seekers, not your members |
| Inventory control | You set spots, limits, and windows | Algorithm decides what shows | Fixed deal blocks you negotiate |
| Pricing control | Tier rules tied to open seats | Marketplace sets member pricing | Heavily discounted list prices |
| Member software integration | Native checkout in your MMS | Parallel booking system | Separate redemption flow |
| Booking guardrails | Cooldowns, caps, same-day rules | Limited studio-side controls | No per-member booking rules |
| Fills last-minute spots | On your terms | On their terms | On deal terms |
Revenue per booking
Untapped
100% stays with your studio
ClassPass
Revenue share / reduced payout
Groupon
Deep discounts cut margin
Customer relationship
Untapped
Direct - members belong to you
ClassPass
Marketplace owns the relationship
Groupon
Deal seekers, not your members
Inventory control
Untapped
You set spots, limits, and windows
ClassPass
Algorithm decides what shows
Groupon
Fixed deal blocks you negotiate
Pricing control
Untapped
Tier rules tied to open seats
ClassPass
Marketplace sets member pricing
Groupon
Heavily discounted list prices
Member software integration
Untapped
Native checkout in your MMS
ClassPass
Parallel booking system
Groupon
Separate redemption flow
Booking guardrails
Untapped
Cooldowns, caps, same-day rules
ClassPass
Limited studio-side controls
Groupon
No per-member booking rules
Fills last-minute spots
Untapped
On your terms
ClassPass
On their terms
Groupon
On deal terms